BMe Media Workshop mini documentary Design concept library

Eyetaly

Contact lenses are one of the modern world's greatest innovations, allowing a more discrete solution to the problem of failing eyesight. However, for people with rheumatoid arthritis, opening contact lens packaging often poses more problems than the physical task of lens placement.

‘Eyetaly’ looks at soft lens disposable packaging with an emphasis on correct lens orientation, increased hygiene and ‘easier to open’ packaging. Once opened, the package lid transfers the lens solution into the thimble part. Using the integrated ‘thimble’ and close-up mirror, the user can insert the lens without any direct contact with human skin.

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